Changer Productions

Media Development & Music Production services

Changer Productions Valentines day fun

Hello,

C.P. is all about the love of Hip-Hop. We are running a fund raiser for one of our clients, B-Flix . B, has Spinal Muscular Atrophy and it’s progressive. We love his spirit, voice, talent and how much he’s defied the odds. The love he spews in his lyrics, defines Valentine’s Day.

B-Flix’s website was a delight for Changer Productions to create. He loved the beats here and now many features are in the work for the beats he’s worked with from C.P.

Love is why we endure the expenses and uphill battle of being an indie artist.

Love is the reason Changer makes original and extremely different sounds and music.

Happy Valentines day, now and every day.

Joseph “Changer” James

Changer Productions 2017 Recap

Hey homies and hommettes, lol.

2017 was D.A.F. for Changer Prod’s. There were collaborations with P.O.E., Cyn-Dy, EastGate, Lucky, and many more.

C.P. was nominated for beat tape of year and also collabo album of year at Toronto’s Canadian Hip-Hop Awards, hosted by Choclair.

The parties and shows were memorable and 2018 is set to be even more fun.

Be sure to join our newsletter to get professional beats. 2 freebies are sent automatically when you sign up. How dope is that???

Take care. Let’s make bangahZ!!! Get at me before these exclusives are gonzo/sold.

Cheerz,

Joseph “ChAnGeR” James – Owner/Producer/Engineer/Writer

Keep Hip-Hoppin’ video

Hey, I hope all is well with you.

I’m touching on behind the scenes info related to our newest video release and creation #khh, AKA, “KEEP HIP-HOPPIN”.

This song is an ode to the golden era and even earlier, poppin’ & Lockin’ days. It has a catchy sax riff, old style dancin’ basic fun vibes, which were shot in Alberta’s Canadian Hip-Hop Awards, trade show, breakin’ contest event.

This is the lead single and album title, which is dedicated to ChangerMusic’s mother, who passed away on 2.2.17 from heart complications.

Keep Hip-Hoppin’ means to keep goin’. When life gets us down, we must keep Hip-Hoppin’. The fun vibe of the lyrics and video keep this spirit alive.

Check it out for ya self here.

Claw Our Way – Steel City Anthem – Hamilton Life

Hey there.
On Thursday Oct 19,17; ChangerMusic was blessed enough to be featured on “Hamilton Life”,
which is a TV show on Hamilton’s Cable 14 channel.
This interview and video is airing on Hamilton cable 14, Tues – Thurs, Oct 23-25/17 at 8am, 11am & 5pm.
Please watch and let me know what you think. Mad love, ChAnGeR – Tha Former Single Father. Changer Productions.
#cable14 #hamiltonlife

A Rap beat’s evolution

This blog post from Changer Productions will be dissecting the evolution of a rap beat from the 70’s to 2017. I know many rappers and producers will add or subtract or even deny and debate the info here, but it’s meant to shed light on Trap vs Boom Bap. Since, I Joseph James was an eighties baby, I was fortunate to jam to the early disco infused production that The Sugar Hill’s “Rapper’s Delight” laid foundation to and for Hip-Hop production. Then from the late 70’s, early 80”s rap production evolved into The Bomb Squad, Eric B., Rick Rubin, Marley Marl, Dr.Dre, type boom bap which L.L., Rakim, KRS, RUN DMC, 3rdBass, Public Enemy, N.W.A., and many others embraced up till the late 90’s, where slow screwed, chopped, southern production with fast hi-hat’s started to enter.

The southern sound adopted Rick Rubin and Roland 808’s, booming sub kick and hard clap. This evolution and hybrid in the 2000’s became one of fast tempo creations, sounding like a slow tempo, due to the hi-hat’s trill and fast step, combined with slow drum patterns over top. Golden era rap producers and fan’s will not argue that Boom Bap is the 911 towers of Hip-Hop, and Trap style rap production is the small buildings next to it.

The popularity of Trap style beatz has caused mad rappers to abandon there 20 plus years of boom bap flows and sounds, to evolve and suit the current trend of fast hi-hats, slow booming trapbeats, and in turn the divide amongst new Hip-Hop heads vs older Hip-Hop heads has lead to a gigantic line in the sand. The culture it’s self in Boom Bap is ghetto street reporting, fun, diverse, and about making it out of the hood, while Trap culture embraces drug using and glamorizing cars, money, sex more blatantly. One could say 2Live Crew did it in the 80’s first, but that booty Miami 808 sound was party boombap, not trap sounding, nor was it slow and as raunchy. For example, “ass eating” was not a typical topic, nor was Codein, Molly, etc.

Either way, the topics, sounds and struggle from one Hip-Hop generation to another over the next 100 years, will keep evolving and causing each generation to be open minded, and embrace some from the old and new, as Jazz, Rock, Country genre’s have. Purchase exclusive beatz, from CHANGER PRODUCTIONS. Thanks for reading, now let’s create and elevate together!!!

Joseph “ChAnGeR” James

 

A Hip-Hop Producer’s Evolution

Hi, I’ve been reviewing the archived software in my internal and external hard-drives, that I use and use to use. It had me thinking how it’d be interesting to share how I’ve evolved as a producer of Hip-Hop, EDM, R&B, Reggae and Folk. I mean with those ranges of genre’s, c’mon… lol.

So, for me “ChAnGeR – Tha Former Single Father” aka CHANGERMUSIC, aka, Changer productions, in 1993 it started, and my first gear was Amiga Commodore and it’s soundcard issues. Then Alesis’s old midi box, Roland’s TR-909, Yamaha’s RY30 and lil’ bro “RY-10 drum machines, which kept me creating patterns and bass lines digitally on external modules/gear. 2001 was my first PC and Yamaha Chromed out Baby Blue Freeze “CSX” synth purchases which had me tweaking, customizing and learning to 2006, where I purchased IK Miroslav Orchestra and dongle. This ground work weaved Electron Magazines, Keyboard magazine’s theories/articles and trial and error with music engineering from 2002 till this day.

Technology changes, as should a writer, producer, engineer, developer…etc. Thus, in 2007 when I met “The Bailiff Sings” and he hired me to full fill our  $30,000.00 contract, involving 60, count them “60” Folk/Rock/Hip-Hop creations, I evolved further. I researched chords, music contracts, promissory notes, publishing, reg’d with SOCAN for my artist and my new company then, CHANGER fuggin’ PRODUCTIONS…LOL. I hired and auditioned drummers, keyboardist, multi instrumentalists and guitar players for laying down tracks around my and the artist’s sonic visions, 2007-2011. Growing up in Hamilton, Ontario, Canada, I was around my older brother’s blasting AC/DC, Ozzy, Kiss, Led Zepplin, and then my Mom and Grandfather played classic country tons. The neighborhood parks, school and the streets is where I fell in love with break dancing and “BeatStreet” blew my mind. I loved MJ, Bob Marley, Van Halen, Tina Turner, Cyndi Lauper, Chaka Khan, Kool Mo Dee, LL, Beastie Boys, ZZ Top, Rakim, 3rd Bass, Salt  N’ Peppa, Chaka Demus and Pliers, Buju, Shabba, KRS1, Gangstarr, ATCQ (R.I.P. Phife Dawg), and I could literally go on and on like Lionel Richie “Dancin’ On The Ceiling”.

After acquiring more engineering gear, tools, guitars, Motif & Axiom keyboards, drum machines and experience; I upgraded from Cubase SX, and Frutiy Loops to N.I. and ACID PRO platforms to streamline and advance even further. Sampletank and many other programs I came across, but since Pro-Tools literally stole Sony’s ACID PRO design and structure, I have utilized Acid pro 1 to 7.0. In 2003-2017 I taught myself all Adobe suite production/design software via books, Youtube and trial and error, due to my indie spirit and being a hermit, lol. Love is the reason for decades of open minded genre crossing experimentation, in my soul, mind and spirit. Like K.R.S.O.N.E. said, “Love’s gonna get’cha”. I honor God and get closer to he when I create, b/c I acknowledge he is my creator.

Thanks for reading. Please like, share, comment and all that jazz.

Joseph “ChAnGeR” James

 

Exclusive beats VS Leased beats

Hey there, Changer/Joseph here.

I am writing today from an artist/rapper/rhymer/producer’s perspective, since that is what I have been since 1993.

The recent trend over the past couple of years has seen rise to much ignorance on the parts of rap producers and purchasers of said beat makers, from rappers/writers/artist’s. It has become popular for producers to undersell there services. It has lead new artists into thinking they can get quality exclusive beats for nothing, and they are owed by all other producers to follow suit, ignoring the steep price it costs serious producers to build there resources, equipment, network and sound libraries, and most of all, the producers years of experimenting to gain their own sound and level of expertise.

Is it due to the “the world owes me” millennial generational attitude??? Or is it partially due to misdirected freebies/incentives being overused by producers and educating new rappers into thinking they can be taken serious by having the same beat as 100’s of other online songs/artists?

That’s the part of the current problem and trend for producers and artists. Free is great, but at what cost?

Thee other section is related to education on the artists end. Meaning, an artist needs to see their craft from the perspective of fans, industry professionals and peers. If one expects to be taken serious, then one must invest in one of a kind, exclusive works of art, no?

Art galleries do not sell pieces of paintings to numerous clients, so why do producers and artists think it’s professional and ok?

I as an artist understand that cutting corners to save money, is justified by leasing a beat for $20-$100, yet I also am educated and know that for either the same price or $100 more, tons of one of a kind beats can be exclusively owned/purchased just for them to bless and write/perform to, and all it takes is researching, networking, reaching out to producers you want to build with. Negotiate. Share examples of your work, and if a producer likes it, they will reduce their rate or do pro bono deals.

Value, education, quality, respect.

As a producer I understand other producers giving beats away for building their email list/database or to get free promotion/word of mouth; But why are they not asking them selves about when too many free beats are too much, or at what cost to their reputation, or the industry and peers cause and effect? Snowball effect?

The lure to lease beats as a producer has been cancelled out in my mind by “RESPECT”. I respect artists. I am an artist who became a producer in the 90’s out of necessity and having my own sound and song, was the pure reason of doing so. Thus, “VALUE” was achieved and respected by my journey. I respect being a producer so much, that I delved into Electronic magazine’s engineering theories back in 2002, and kept pursuing the in’s and out’s of audio engineering to add value to my production. I mean just listen to my mixes and tracks at www.changermusic.ca or www.changerproductions.ca.

The pro’s and con’s from producers points of views, as well as from a buying client’s point of views(from the artist’s) is not up for debate when integrity, custom, orginal, one of a kind/exclusive creations are reasonably priced and valued, is it?

Are we in it for the art or to keep up with the Jones’s? If you are doing it for fun then lease and buy generic, recycled beats all you want, just don’t expect other artists or fans or industry executives to take you serious.

To me as a producer, I won’t lease to numerous people. I respect my originality and the artist’s originality on a track. It’s a blessing and a connection to be honored via reasonable pricing, and quality mixes, mastering and communication. Are these producers just savvy business men, or copying other producers to fit in with what uneducated rappers want and are too lazy to not be able to afford more?

To me as a writer/artist/performer, I will pay extra to have my own beat to write to and to have my own lane, my own sound, my own song. I don’t want to hear another on what I paid for, even it’s only $20. Even if it allows me to sell 1,000 units or a gazillion streams. It’s the principal. It’s my valuing the code of artistry.

I compare the current sad trend of leasing beats to “Uber”. I mean, if a beat is an original one of a kind car, and everyone gets to drive in it, how great is that for the artist or producer or music industry?

What long term devaluing of writers, producers and fans expectations are taking place? If people demanded more and had boundaries, instead of just accepting what they don’t like, and educated them selves on better options, not only would producers and artists/writers be raising one another up, the whole world, and humanity would benefit from this mutual respect and perspective. No?

To me this is more then music or money. It’s sanity and humanity’s vanity has tainted how simplicity has run a muck, by not setting standards. Body builders set goals, and standards for them selves. Why don’t new producers and rappers? We can be like athlete’s. I am a “Beat Athlete”. I jump hurdles “creatively”. I invest in my craft, as a producer and artist when I pay for hosting, online courses, promoters, video footage, editing, directors, conferences, etc. This is a journey and our love is firs and foremost thee reason why we live and breath Hip-Hop. So?

We owe it to our selves to buy exclusives and sell exclusives for many various reasons, but mainly for the love of Hip-Hop.

More info is HERE.

 

Peace and beats!

Joseph “Changer – Tha Former Single Father” James

  • 5th album “Keep Hip-Hoppin” out 2017 somtime…lol.

#CMW17 – Changer Productions

Hello,

Wow, today at Canadian Music Week’s 2017 #CMW17, was jam packed with back to back panels, contacts, networking and mad insights. I attended my 3rd year in a row today – 4.21.17 in the 6/TDot. The 1000 business cards, heavy stock with glossy finish came in handy, per usual, lol.

 

 

 

 

 

 

My drive from Hamilton is short compared to the many attendees and delegates, which fly in from all over the country, States and world. I was pumped when I met and listened to the many tips and stories that were shared at the Video Game Composers panel.

Creatively I was inspired by the sound effects process, as well as the business statistic that video game sales were double to the movie and music industry.

Some repeating keywords that were thrown around quite a bit were,

“Global positioning”, “P.R.O.”, “C.R.M.”, “V.R.M.” and aggregators.

I practiced approaching strangers, listening, engaging and found I have improved with talking less about me, and more about them, like the guru’s in the industry suggest over and ovahhh!!!

The Sheraton has been great as usual.

If you are serious about your career in music, attend next year. This year was like their 50,000th year, lol.

Attending conferences is crucial, following up with the new connections, even more so! #consistently

Any who, now I have to update my synch’ page, and my SOCAN song reg’ info, per project to simplify any future music supervisor’s duties that I work with.

Cheerz, peace and beatz!!

 

Joseph “ChAnGeR – Tha Former Single Father”

Producer/Writer/Artist/Engineer since 2002

 

Changer Productions Info eBook

Hello,

Our new informative eBook has been published.

It conveys our set values, services and other valuable information pertaining the media industry.

We created the graphics and audio links to display some of our capabilities and our plans are to update this ebook with video links and actual video embedded right inside the eBook. Take a look. HERE.

Have a great day.

Changer Productions “C.P.”

Changer Productions 2016 – Year End Review

Hey howday hey, lol.

We are exuberantly ecstatic, to reminisce over this past 2016 year.

C.P. met many new friends and contacts, went to our first major award show in Edmonton, Alberta.

I and Fresh Freddy stayed the weekend of 9/11 and it was bzzzangin. I had a moment of silence before my performance for the fallen hero’s of 9/11 and attended the trade show afterwards. I got to meet Canadian Hip-Hop icon “Choclair” whom I mention in my new video “My Hip-Hop” song (“I was played like Choclair for 21 years. My backbone slid thru 69 tears”).

I am extremely grateful and proud to have honor the gifts that God has bestowed upon moi!!

This year marks the busiest release schedule, which included two albums and 3 video’s release in 2016.

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Other hightlights we recall are…

  1. BFlixz & P.O.E. performing at our 2nd house party concert.
  2. Performing more then ever this past year.
  3. Completing our video studio & collabo album “Christmas Pups“.
  4. Creating and releasing “Steel City Daddy” & “Up&Down” & “My Hip-Hop“.
  5. Cottage life, creating songs and websites for other indie artists.
  6. Northern Star conference and CMW Sync’ Summit.
  7. CP’s first pair of Bugz Jordans…lol. TruDoe!!
  8. Helping our first major artist “The Bailiff” with his live show video production concert.
  9. Working with Good Apollo from HdotO. As well as Fresh Freddy and Sharky from the Sons of Boom Bap.

R.I.P. Glen Frey and Prince, Chyna and Mr. Fuji.

God bless you and have an outstanding new year in 2017.

Cheerz,

Joseph “ChAnGeR” James

(Please click the 2 new album covers to hear them, below)

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